The Glasgow City Council report has revealed plans for two new venues alongside the area’s famous Barrowland Ballroom in a bid to transform it into a cultural and events quarter.

Other potential plans include a new museum and a Barrowlands Square where artists’ work could be featured.

The report states: “These mean more opportunities for music and performance. In the wider area around the Barras, music-related outlets emphasise that music is one of the key and most popular elements emerging in the area.

“The area still lacks vibrancy when venues are closed or during the week when many businesses seem to operate from behind roller shutters, offering nothing to the street in terms of atmosphere and activity.

“Weekend markets and stalls are much quieter than they were in decades past. Few of these animate the streets of the area and there is little or no evidence of the development of cafes or coffee shops in the area.”

The funding for the ambitious plans comes as part of the £1 billion City Deal scheme announced by the Westminster and Scottish Governments to boost the west of Scotland.

Frank McAveety, leader of Glasgow City Council, said: “The Barras is a legendary part of Glasgow’s landscape.

“There has already been sizeable investment in the area in recent years and the improvement is visible.

“However, the City Deal has given us a much greater scope to drive forward our plans for the Barras and the surrounding area.

“We now have £27m earmarked to undertake a whole range of works around the Barras and the wider Calton area.

“Our plans involve improving transport links, making the general environment as welcoming and sustainable as possible and enhancing connections with the local community.

“The Barras is a fantastic asset for Glasgow and we want to make the most of it for the local community and the city as a whole.”

The reports adds: “The spatial distribution of the markets, entertainment venues and places to eat and drink in the area seems to suggest a very positive and growing collection of active uses although these do not necessarily operate in the public realm.

“Few of these animate the streets of the area and there is little or no evidence of the development of cafes or coffee shops in the area.

“Some businesses are closed during the week while others are closed at weekends. This suggests that an overall plan and agreement needs to be reached on how these diverse uses operate, when they operate and how synergy can be developed between them to help the Barras to be a more active and intensely used area.”