The Community Pledge sees bespoke programmes of activity created for the local area in which Cala is building, designed in collaboration with the local communities they support to ensure specific local needs are addressed, bringing measurable, meaningful benefit.

The Pledge for Cala’s Longbanks Green development, located on Bowmont Terrace and neighbouring the renowned Dunbar Golf Course, includes a number of initiatives which will benefit the local community from the start of construction through to the final home being sold.

A core activity of the Community Pledge is the Showhome of Support initiative, where ten local businesses will be selected to feature within the designs of Cala’s Elliot showhome, set to launch in spring. This will provide these local businesses with a unique platform to showcase their products to a wide audience of prospective homeowners and is ideal for purchasers who might be new to the community, giving them the opportunity to get to know the businesses within the area.

Primary schools in Dunbar will also benefit as they will be offered Land to Life and Stay Safe, Stay Away sessions which are designed to bring the housebuilding industry to life and educate children about the career options available to them within the industry, and the dangers of building sites respectively.

In addition, Cala will support three local charities through its Dunbar Community Pledge. Dunbar RNLI is set to receive a £3,000 donation which will allow the organisation to purchase a storage container and continued support of its fete. 

The homebuilder will also donate £3,950 for much needed surfing equipment to The Wave Project Scotland which supports young people in Dunbar suffering from mental health challenges, as well as annual donations to its superhero fundraising event.

The Ridge, which offers support to people in the community through training opportunities, will also benefit from the Pledge with dedicated time from Cala’s Longbanks Green site manager and assistant site manager to promote careers in the housebuilding industry, as well as a monetary donation of £2,000.

As part of its sustainability measures, Longbanks Green will also see the introduction of Cala’s Urban Wildlife Strategy where five wildlife features will be included throughout the development, such as bird nesting boxes and hedgehog highways.

The Pledge has been developed by teams on the ground, informed by direct dialogue with community groups and goes above and beyond any planning obligations.

Elaine Doyle, sales and marketing director at Cala Homes (East), said: “We’re proud to have launched our latest Community Pledge for Dunbar and have loved getting to know the local people and organisations who have been involved so far – we can’t thank them enough.

“Collaborating with communities on initiatives that will really make a difference helps us to forge even stronger connections to the areas in which we are building homes, something we really value.

“We’ll continue to provide updates on the fantastic programme of support we have planned for Dunbar, and we are confident that by tailoring our support to the needs of local charities, schools and organisations, that we’ll leave a positive impact on the community.”