Since 1821, the Fife Show has seen hundreds of thousands of visitors flock to Fife to take in one of the nation’s most iconic agricultural events. Held on the outskirts of Cupar, the annual event showcases the best of British livestock breeding and immerses attendees in a variety of experiences – from seeing equipment both old and new up close, to tasting the finest food and drink Fife has to offer.

For the second year in a row, Persimmon Homes North Scotland has stepped up to become the show’s headline sponsor, helping to grow the show’s success and reach new audiences throughout Scotland.

Persimmon is currently investing in communities right across the Kingdom – from Kirkcaldy to Guardbridge. With the company also one of Scotland’s largest employers of bricklaying apprentices, its developments include jobs and training opportunities for local young people.

In addition to supporting the Fife Show, Persimmon’s Community Champions scheme has seen tens of thousands of pounds worth of donations flow to community groups across Fife. Local groups to have benefited from the scheme include Howe of Fife Rugby Club, Cupar Scouts, Forgan Arts Centre and Guardbridge Community Council.

This year’s Fife Show takes place on Saturday 18 May.

James MacKay, managing director of Persimmon North Scotland, said: “We’re delighted to once again be supporting the Fife Show this year. As the first headline sponsor in the show’s history, we are excited to continue our support for an iconic local event.

“Persimmon is committed to supporting the communities are operate in we want to help ensure the show goes from strength to strength – bringing people together and showcasing the very best that Fife has to offer.”

David Aglen, president of the Fife Agricultural Association, said: “The Fife Show is pleased to have the continued support of Persimmon Homes as they return as our headline sponsor for the 2024 show.

“The Fife Show is very much run by the community, for the community. This year, activities will allow visitors to engage with a wide range of rural activities that are a part of all our lives. This includes everything from food production, environmental stewardship, technology and traditional arts and crafts. There will be something for all the family to see and enjoy.”